The Modern Vocalist World – Business Case

 Posted by at 20:07 on 9 August 2013
Aug 092013
The Modern Vocalist World - Business Case

The Modern Vocalist World - Business Case

About The Modern Vocalist World

The Modern Vocalist World is the number one community for singers in the world. At TMV World, you can join the world’s hottest vocal forum for singers, read reviews about products for singers, listen to original interviews, join the social network, watch videos, create a profile page and network with singers and voice teachers from around the world.

The Modern Vocalist World – Business Case

The Modern Vocalist World has been around for quite a few years and is a household name with many singers worldwide. Founder Robert Lunte had been one of the driving forces behind the TC-Helicon Voice Council before he started The Modern Vocalist World (TMVW). At first TMVW consisted of a social media network, a forum and a product review blog.

Video: What is The Modern Vocalist World?

iMocial Strategy For TMVW

A social media site is a very changeable thing that is continuously under development. Services are being added or retired all the time and members have to be activated and engaged in order to keep the community vibrant. The Modern Vocalist is no different. Here are some of the things iMocial helped TMVW achieve:

  • Integration with other social media including a Facebook fanpage and social apps
  • A unified mobile internet interface and presence
  • Blogging, emailings and social media engagement
  • Improvement of the HTML structure and SEO of pages
  • Better usability and design of numerous pages
  • Integration of several different platforms running in the background
  • Integration of new features to improve design and engagement
  • CSS updates to improve the overall design
  • Suggesting and implementing usability improvements
  • Adding a test environment to prevent service interuptions
  • Selection and testing of a directory solution for voice instructors
  • Representation and interaction with partners

iMocial Content & Mobile Strategy For TMVW

Continuously suggesting and implementing improvements and actions to make usability and social media integration better, iMocial helped TMVW be on top of it’s game. Another major step has been the creation of mobile versions for each of the platforms and integrating them in a seamless way. These two elements: social media and mobile, should be at the core of any website, but for a social platform such as TMVW they are of critical importance.

The iMocial Consultancy Method

Continuous incremental improvement

These are just examples of the things iMocial has done for The Modern Vocalist World. I could name more examples, but the main thing is this: over several years, iMocial has been a partner for The Modern Vocalist World by continuously suggesting new developments on the web, looking critically at content and processes and suggesting ways to make them better. This can include extensive research, consultancy, planning and implementation within budget and time. The web and social media are continuously evolving and websites need to adapt by evaluating the latest developments and integrating the best it has to offer. Continuous incremental changes (and sometimes big revolutionary ones) need to be made to keep a site alive and kicking. If you like this mentality: contact us to make an appointment or for more information on iMocial internet consultancy services.

This Is What Robert Lunte, Founder/CEO Of TMVW
Has To Say About iMocial Consultancy Services

Robert Lunte, Founder/CEO on The Vocalist Studio - Business Case

“Job Folbert of iMocial was extremely helpful in focusing our strategy for and implementing necessary changes to almost all of our many websites for vocalists. He helped out with advice, redesign and new builds of community sites, blogs, storefronts, directory sites, affiliate programs, forum sites, email campaigning, databases, mobile sites and integration of social media such as Twitter, Facebook and other third party services including Google Analytics. All of this at an incredible value.

Job is a great project manager who will step in any time to do anything required. He takes a personal interest in your business and success. Job feels a project is not complete, until it is completed to the satisfaction of his client.

Another aspect I really appreciate about contracting with Job is he produces very professional research on possible solutions for your company and presents them in a very organized and cohesive manner which makes it easier for you to select a solution for your business. Job not only does the work, but he does the research too, its really great.

I recommend his services and iMocial to anyone that wants to feel confident in something getting done well with no disappointments.”

Service Category: IT Consultant
Year first hired: 2010 (hired more than once)
Top Qualities: Personable, Good Value, Creative

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